Tuesday , August 22 2017

Coles begins trialling NFC Payments and rewards on Smartphones

Coles-NFC-Logos

Coles supermarkets has begun trialling an NFC based payments and rewards system in their stores. In December 2011, Coles rolled out NFC point of sale terminals to all their stores giving them the infrastructure to launch the trial in conjunction with Mastercard, Vodafone, GE Capital Australia and NFC infrastructure company Gemalto.

The trial involves 60 participants, and sees users downloading the MasterCard Mobile Wallet app and linking their Flybuys account to the application. This allows them to purchase goods while accruing Flybuys points for each purchase. Owing to the lack of access to the secure element in Android phones, NFC enabled SIM cards are being used for the trial imitating those trials being conducted by ANZ and Westpac.

This latest NFC Payment system trial highlights the current lack of, and need for, an industry-wide standard for NFC payments. The overly-complicated route involving an NFC-enabled SIM card as seen in these trials could easily be solved by Google simply allowing access to the secure element in Android based phones. With Google’s seeming lack of interest in deploying Google Wallet outside of the US, it seems that this method is all we can currently look forward to in adopting NFC enabled SmartPhones as a method of payment.

Are you looking forward to one day using your NFC enabled phone to pay for goods and services?

 
Source: NFC World.

Daniel Tyson   Editor

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15 Comments on "Coles begins trialling NFC Payments and rewards on Smartphones"

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Anthonaut
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Anthonaut

Am I the only person who doesn’t care for wireless payment using my phone? I just don’t understand the attraction!

frank
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frank

using google wallet like Canada would be nice

s
Valued Guest
this is really good news to see a major supermarket and telco work together, but i know visa and vodafone are working on a mobile wallet together so im not to sure why mastercard is here, but if that means that i can buy a voadafone sim either outright or on a plan and then decided if i want to download the mastercard app or visa app and then the app just reads the details on the sim card. sorry if i carnt post links: http://australia.blog.visa.com/2012/11/20/introducing-vodafone-smartpass/ either way i think both optus and vodafone will launch NFC payments at april… Read more »
Andrew
Valued Guest

This would be awesome, even if I need to get a new SIM (hopefully Kogan will have some)

Jim
Valued Guest

I would love to be able to you the NFC on my phone to make payments, and too access my building too. I could probably leave my actual wallet at home most of the time then.

lobie81
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lobie81

I would *love* to be able to pay for stuff with my phone. Google, pull your heads out of your collective backsides. Please.

Allan O'Rourke
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Allan O'Rourke

And yet again, Google fails to understand that there are countries outside of the U.S. Or at least let us know that they are interested in bringing this service to other countries.

wordly
Valued Guest
wordly

Actually google arent allowed to bring wallet to australia right now. Privacy laws have been blocking it in australia, nz and germany for the past 12 months. There was meant to be an amendmant to this in january this year but seems it was blocked again.

Michael Foster
Valued Guest

Link? / More info?

James Bryant
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James Bryant

Got any sources, that sounds fascinating to read about and probably frustrating to read about too

Chris (Deputy Editor)
Valued Guest

It’s pathetic isn’t it.

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