LG has announced that they are partnering with Vodafone to offer the PRADA phone by LG 3.0. The phone which will operate on the Vodafone 850MHz network will launch exclusively in Australia in April, 2012. Pricing and availability will be announced by Vodafone in the coming weeks. LG has advised that the phone will carry a RRP of $799. Owners will also have access to a line of PRADA phone accessories such as a PRADA branded cradle, Bluetooth head-set and stylish pouches.
Official Specs from LG :
- TI/OMAP4430 1.0GHz Dual-Core/Dual Channel CPU
- 1GB LP DDR2 RAM
- 4.3″ 800-nit High Brightness Nova Display with 800×480 resolution @ 216PPI
- 8GB on-board memory with microSD Card Slot
- Android 2.3 Gingerbread
- 8MP Camera
- 802.11 a/b/g/n Wifi and Bluetooth 3.0+HS
- FM Radio
- 127.5 x 69 x 8.5mm
- 1540mAh Battery
But let’s face it, if you`re after the Prada phone it’s not the specs you’re really interested in, it’s the design. With PRADA’s signature Saffiano pattern to the back, the phone is all finished in classic black and with the large 4.3″ screen on the front it’s certainly going to stand out. The phone is designed with minimal hard keys, with a power button on top and volume keys on the left hand side. The phone offers a specially created user interface featuring a unique black, grey and white menu and icons, unfortunately this is all running Gingerbread instead of Ice Cream Sandwich however LG has promised an upgrade ‘later in 2012’.
LG has announced that actor Edward Norton and Ukrainian/Canadian model Daria Werbowy are the new faces of the PRADA phone by LG 3.0, please enjoy the official press shot :
I personally wouldn’t even look at this phone but I’m after specs when it comes to phones I purchase and this phone isn’t marketed at me, so I expect that they will probably sell, the fact that the phone is the third iteration in the partnership between Prada and LG indicates that they have sold enough units in the past to warrant another run. What do you think, will this be your next phone?