The worst kept secret in the mobile industry the Motorola Moto X is due to be announced at an event in New York.

The invite has been sent out to US sites indicating a more US centric launch but we already know that the phone will be launching in Canada at least, so it could possibly go further afield, although an Australian launch may not be on the cards.

The event is due to start at around 3PM in New York on August 1st which should be around 5AM our time on Friday, the 2nd of August. No details on live-streaming for the event have been announced but if it’s available we’ll be watching.