Samsung continues it’s extremely un-subtle approach to taking on the iPhone in their latest television advertising campaign. The commercial shows a discussion between an iPhone user and an owner of the Galaxy S4, they discuss various features of the phone, like Simple Mode as well as the Smart Pause function for video. Samsung has also made efforts to say just how easy it is to switch to a Galaxy S4 with a minimum of fuss and bother.
The advertising is certainly a dig at what Samsung feels is the Apple closed eco-system approach and by comparison how easy, simple and open they feel that Android and the Samsung eco-system is to not only switch to but use for all new users. Check out the new commercial called ‘Galaxy S 4—Ready for Take-off’ and see what you think.
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