It shouldn’t come as a surprise to anyone that with a company restructure and re-branding that there would be some changes to the way that Google (under Alphabet) do business. At the heart of every business is their code of conduct; outlining their ethics, rules and responsibilities of individuals within a business as well as the business as a whole. Amusingly Google chose the phrase “Don’t be evil” as a part of their code of conduct but under Alphabet as their new parent company, this phrasing has been changed to “Do the right thing”.
Their new Code of Conduct outlines 3 simple points and an even simpler conclusion:
- Avoid Conflicts of Interest
- Ensure Financial Integrity and Responsibility
- Obey the law
With the conclusion: We rely on one another’s good judgment to uphold a high standard of integrity for ourselves and our company. We expect all Board members and employees to be guided by both the letter and the spirit of this Code.
A very smart phrasing putting the onus on their team to maintain a sense of what is right and abide by that, they continue to show that despite their size Google is a progressive company that evolves pro-actively not reactively.
How do you believe the wording change would effect your approach to daily life if you worked for Alphabet?