As I was wandering around CES Unveiled, I noticed a little company called Snakable was demonstrating a product that spoke particularly loudly to me as someone who’s well known for destroying USB cables.

Snakable’s cable has extra support at the point where the cable joins the USB plug, in the form of three interlocking segments to allow you to bend the cable without fraying it. The describe it as “a USB cable with armour”.

It’s a pretty simple concept, originally launched as a Kickstarter campaign but has since graduated to general availability.

Snakable’s selling the 1.2m cables in a variety of colours for USD $29.95 on their site. Shipping can be a little hefty, but you might save a bit by combining orders.

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    Before discovering the Nexus One, Jason thought he didn't need a smartphone. Now he can't bear to be without his Android phone. Jason hails from Sydney, Melbourne or Brisbane depending on his mood and how detailed a history you'd like. A web developer by day with an interest in consumer gadgets and electronics, he also enjoys reading comics and has a worryingly large collection of Transformers figures. He'd like to think he's a gamer, but his Wii has been in a box since he moved to Sydney, and his PlayStation Vita collection is quite lacking. Most mornings you'll find him tilting at various windmills on Twitter - follow @JM77 and say hi!