There can be no doubt that Google isn’t holding anything back with the marketing campaign leading up to the public release of the Pixel and Pixel XL Wednesday next week, October 20. We’ve already had a look at some of their previous marketing, and today they have released a new spot that walks a little on the wild side.
Check out the video below:
The ad campaign is centred around a ‘Google search box’ that slowly transforms into the outline of a Pixel device. The message, however subtle, seems to be that you’ll get the power of Google on your phone. Time will tell how successful this subtle marketing campaign is, especially considering the somewhat exorbitant prices of the Pixel and Pixel XL in Australia.
This ad has been all over TV (both free-to-air and Foxtel) in the last week or so, which is indicative of the size of the marketing push.
Are you getting a Pixel? Let us know below.