Samsung Mobile’s chief DJ Koh has been with the company a while, since 1984 in fact, and he has achieved great things while in charge of Samsung’s mobile division, counting the Samsung Galaxy S6 and S7 lines and the Galaxy Note 5 amongst his successful launches. However, the Note 7 launch was anything but, leaving consumer confidence in Samsung Mobile in a rather unhappy place.
Appearing above in a media conference in South Korea, Koh undertook that he “would at any cost find the exact cause (of the faulty Galaxy Note 7) to restore trust of consumers so that they can use Samsung products without any safety concerns.” Koh admitted he was frustrated over the Note 7 crisis, and apologised to the assembled press, and through them, to Samsung customers worldwide.
While Koh has headed the mobile division since 2015, just under a year ago, it seems his time might soon come to an end if reports from Korea are to be believed; rumours are circling that the Samsung Group may remove Koh from his post in holding him responsible for the Note 7 fiasco.
Whatever move Samsung makes next, customers and the business world alike will be watching. With just a few short months until Samsung’s next big reveal, there’s not much time to turn the mobile business fortunes around.