OnePlus are a fledgling company focused on packing as much value into a phone with the highest specs possible for a decent price. Each year their products have gotten more and more expensive but that has not stopped them from growing. This year their flagship phone, the OnePlus 6, has started off like a house on fire becoming the fastest selling OnePlus phone to date.
Overnight OnePlus took to their social media channels to tell everyone how well they are going — and it’s pretty good.
— OnePlus (@oneplus) June 14, 2018
One million units in just 22 days is a great effort — that is not one million shipped but one million sold. Impressive for a small company that continues to profit where others cannot.
So many other companies would kill for profits such as these but then if they did they would be paying attention to what OnePlus are doing right and copying/imitating it. One thing OnePlus are not doing right is making the phone available worldwide — although they would be struggling even more to keep up with demand if more could buy it.
The OnePlus 6 is selling so well that they are having trouble keeping up with demand: the Silk White version has been selling out within minutes of availability and the 256GB versions have been out of stock for much of the time since launch. This is better than the OnePlus 5 and 5T, which sold very well for them, with them taking three times as long to reach the million mark.
As Australians we are but a small blip in most of these companies’ radar so we cannot expect to see everything they release. Fingers are still crossed that OnePlus will begin selling their best phone so far to us directly and we would not rule it out in the future. In the meantime all we can do is watch as over a million users around the world enjoy the OnePlus 6.