Despite AWS being the new backbone of the company, Amazon is continuing to expand its real world footprint across the world, and specifically in Australia. The latest Fulfilment Centre (FC) to be announced for the retail and logistics giant is located in Lytton near the seaport and airports of Brisbane. The new location is intended to continue Amazon’s logistics reach across Australia.
Amazon says the main purpose of the FC is two fold. Firstly it will warehouse more than 500,000 items that Queenslanders order most often to decrease the delivery times, something Amazon uses to sell its Amazon Prime memberships. The second purposes is to act as a distribution site for local business who use Fulfilment By Amazon to sell and deliver their productions.
These local businesses will be able to drop their goods at the Brisbane FC for Amazon to pick, pack and deliver their wares using Amazon’s expanding logistical network. While this will hopeful be a boon for small and medium businesses in Australia it is worth noting that Amazon has come under fire more than once for cannibalising the market for products sold by vendors like this.
However it is great to see Amazon providing opportunities to Australian businesses, in a world economy where spending local is more and more becoming important every time you buy Australian you keeping more money circulating through our economy.