After a highly successful event last year that saw the creation of St John Ambulance Australia (NSW) ‘Responder App’ as well as apps for OzHarvest and the Starlight foundation, Vodafone have announced that App Aid 2013 is going ahead with up to $120,000 being contributed this year to as many as five Australian charities by Vodafone Foundation and Vodafone.
App Aid will see charities paired with professional digital product developers to help create up to five teams. These teams will have a full day of brainstorming on the 18th of October where they will discuss their App ideas. Each charity involved will receive a $2,000 donation from the Vodafone Foundation, while the developer agencies will receive a $10,000 donation from Vodafone to get them started on their apps.
With seed money and ideas, each of the five teams will have up to two weeks to develop and create a working prototype of their App. Once their App is fully realised the challenge is then on to get community support behind their App, using the crowd funding website – Pozible, to promote their app and garner donations from the public.
The determination of the ‘winner’ – although they’re all winning at this stage – is through the public backing of each project on the Pozible website. Each dollar raised through the site will be matched by the Vodafone Foundation up to a maximum of $10,000, with an additional $10,000 going to the team who garners the most individual backers.
Once the capital has been raised from both donations from Vodafone, the Vodafone Foundation and crowd funding through Pozible, teams will have to then bring their app to full completion, with the bonus that any app brought to market by the 31st of March 2014 will be promoted by Vodafone to ‘assist in attracting attention for the apps and assist in driving awareness and downloads’.
If you’re a developer and want to help out with developing apps then this is the perfect opportunity to get some exposure and if you’re a charity that has a great idea on how a mobile App could help you out, then head over to the App Aid 2013 website and check out the details and sign up.
