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Google shows their hand on Fitbit data access and potential monetisation

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Google is a rather large company that -- despite the number of projects they start and kill quickly -- do things they believe will make money. Things like purchasing Fitbit, where there is...

Google says they’ve completed Fitbit purchase. US and AUS regulators still haven’t said Yes

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In a synchronised announcement Google and Fitbit have both blogged that the acquisition of Fitbit by Google is complete. Fitbit President and co-founder James Park said in his announcement: I’m writing today to let you know...

Google one step closer to completing the acquisition of Fitbit, with a few concessions

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It's been over 12 months since Google announced their acquisition of Fitbit but since then they have run into some hurdles thanks to the EU Commission and it has yet to be completed. ...

Big W Black Friday Big Sale deals

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With Black Friday deals starting to pop up around the place through our major retailers and tech companies, both online and instore and online and not to be outdone, Big W has some offers...

Fitbit Australia and Sydney Uni partner in international COVID-19 pandemic wearables research

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Can wearable tech predict COVID-19 and reveal how pandemics affect us? That's one of the questions University of Sydney researchers would like to know and to find out they have joined an international, US-led effort...

Australian Review: Fitbit Sense is basically Versa 3 plus ECG and Stress Sensor

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The Fitbit Sense is their new top model. It's a new premium product line bumping Versa down into the mid range of Fitbit devices. The Sense features the world’s first electrodermal activity (EDA) sensor...

Google is on track to have their Fitbit acquisition approved by the EU

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We are coming up to 12 months since we heard that Google had acquired Fitbit and while we were all hoping we would have a killer Pixel Watch by now the acquisition is yet...

Fitbit Launches 3 new fitness health trackers: Sense, Versa 3, Inspire 2

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Last year we wondered if Fitbit would launch any more fitness and health tracking watches under its own brand after Google decided to buy it and if it did whether the new watches would...

Google Assistant just arrived on Fitbit

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With the potential sale of Fitbit to Google currently going through international regulators, we had been hearing rumours that Fitbit may be bringing Google Assistant to their platform. That is a rumour no more....

Fitbit continue on their way with the Versa 3 and Sense leaking overnight

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We all thought that when Google announced their acquisition of Fitbit late last year we would not see many more Fitbit devices and instead we may start seeing Google devices instead. Fitbit, possibly...

EU launching an investigation into Google’s acquisition of Fitbit. “It’s about devices, not data”...

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Late last year Google announced that they were acquiring Fitbit which got us all hot and bothered given we have all been looking for a Wear OS saviour for a long time. Potentially...

Google promises to not use Fitbit data to target ads at individuals

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Late last year Google purchased Fitbit pending approval from various regulatory bodies. The approval is still yet to arrive and the biggest threat to the purchase is the European Commission's investigation into the...

Is Fitbit and Google Assistant integration nearly ready?

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Late last year, Google announced plans to acquire Fitbit for the princely sum of US$2.1bn to "benefit even more people around the world". The deal is essentially done, but still requiring sign off from...

Fitbit want to help detect COVID-19 and are launching a study to determine its...

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COVID-19 is often a tough disease for the health authorities to diagnose. It is contagious often before symptoms appear meaning that spread of the airborne disease can be done easily and quietly. ...

Fitbit Charge 4 Review — Great features and another great experience

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Let’s stop and take stock for a moment… The changes in the smartwatch market have been plentiful in the last couple of years. Without a doubt, the iWatch is the leader covering...

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